Built around three things: recording what you find, tracking what you've seen, and sharing it with people who just get it.
Wildlife, remembered.
Record
Capture the moment, not paperwork.
Animalia is built to get an encounter out of your head and into your journal quickly; even when the signal is poor. Add as much or as little detail as you want, then get
back to the wildlife.
Track
A life-list that becomes more useful over time.
Individual sightings build into a bigger picture of where you've been, what you've
seen and the milestones you've reached.
Plus an Atlas, Encyclopaedia, and Trophies.
My Herd
Build your herd. Share the wild with people who get it.
Animalia gives your wildlife life a social home of its own. Follow the people you care about,
see what your herd has been spotting, and build a profile around the places, species and
memories that make your journal yours.
＋
Your herd: a living feed of sightings from the people you follow.
＋
Your profile: show off your sightings, species, countries and wildlife milestones.
＋
Your choice: sharing is opt-in, with location kept at country level rather than precise coordinates.
MY HERD
Wildlife is better when you've got someone to send it to.
Share the sighting, react to your friends' finds, and keep the people who love wildlife close to the adventure.
Your people. Your sightings.Herd keeps wildlife sharing personal: sightings, reactions and little moments from the people you actually know.
Inside Animalia
Take a look around the field journal.
Real Animalia screens, presented exactly as they appear in the app: just framed for the web.
01 · Record
Capture a sighting while it is still fresh.
Log the animal, date, country and context, add notes or a photo, then choose whether to share it with your Herd.
Actual Animalia screen
02 · Sightings
Your field journal, building itself over time.
Browse confirmed sightings, see your totals and jump into your personal wildlife profile as your collection grows.
Actual Animalia screen
03 · Atlas
Turn sightings into a map of where you have been.
See countries you have logged, explore the world map and revisit the places connected to your wildlife memories.
Actual Animalia screen
04 · Encyclopaedia
A field guide that fills in because you were there.
Your collection progress sits alongside Animalia's categories, turning every new species into another part of your personal archive.
Actual Animalia screen
05 · Trophies
Small milestones for a lifetime of looking closer.
Achievements unlock naturally as you record more of the world around you: from first sightings to bigger wildlife goals.
Actual Animalia screen
Made for getting out there
Because the best part of a wildlife journal is the life happening around it.
See it. Remember it.
Animalia is there to keep the detail afterwards: what you saw, where you were, and the story that came with it.
Animalia Plus
Go further with your wildlife journey.
Support wildlife conservation while unlocking deeper stats, exports, and a few extras along the way.
🚫
No Ads
Enjoy Animalia without the occasional interstitial ads shown to Free members.
🌍
Support Wildlife Conservation
Animalia is being built to give back to wildlife. We plan to support WWF-UK through a proportion of Animalia Plus membership sales. Full details will be published when the programme launches.
☁️
Expanded Cloud Photo Protection
Your core Animalia journal already syncs for free. Plus removes the 25-photo cloud backup limit so every sighting photo can be protected across devices.
📊
Advanced Statistics
Discover deeper trends, charts and personal records from your wildlife journey.
📖
Beautiful PDF Wildlife Journals
Export polished PDF journals from your Year in Review to keep or share.
🗓️
Year in Review
Celebrate each year through a personalised summary of discoveries and achievements.
✉️
Seasonal NewsletterOptional
Choose whether to receive conservation stories, app updates and behind-the-scenes development.
🔓
Early AccessPlanned
Try selected upcoming Animalia features before general release.
AnnualBest value
SAVE ~44%
£19.99 / year
Billed yearly at £19.99.
MonthlyLower commitment
£2.99 / month
Cancel anytime through your app store subscription settings.
Prices shown are indicative and confirmed in the App Store or Google Play before purchase. Subscriptions renew automatically unless cancelled, and are managed through your app store account. The conservation programme is planned. Animalia is not currently an official WWF-UK partner and will not represent itself as one unless formally agreed.
Beyond the journal
A field journal with a bit of atmosphere.
Every part of Animalia has its own mood, and there are a few extra touches along the way.
🌲
Forest
The backdrop behind every sighting you record.
📚
Archive Library
A warm reading-room feel for browsing the Encyclopaedia.
🏛️
Museum
Specimen-case styling for the animals you've catalogued.
🏆
Trophy Room
A golden backdrop for milestones as you unlock them.
🌙
Night & Desert
Quieter, darker scenes for browsing after dark.
🐾
Memories
Old sightings resurface now and then, Wrapped-style.
Questions
A few things people ask.
Do I need an account to use Animalia?
No. Plenty of Animalia works as a guest. Creating an account unlocks cloud sync, cloud photo backup, My Herd, and Animalia Plus.
Will my sightings sync across devices?
Yes, once you're signed in. Your journal syncs for free, and Animalia Plus expands cloud photo backup beyond the free limit.
Is My Herd private?
Yes. You choose what you share with My Herd. Precise sighting locations are not exposed in the feed: location is capped at country level, and sharing defaults to off.
What does Animalia Plus include?
No ads, expanded cloud photo backup, advanced statistics, PDF Year in Review exports, and a few more perks, with a share of revenue supporting wildlife conservation. See the Plus section above for the full list.
How do Plus subscriptions work?
They're billed and managed through the Apple App Store or Google Play, including renewals and cancellations.
Can I delete my account?
Yes, Animalia provides an account-deletion process for signed-in users. Deleting your account doesn't automatically cancel an active App Store or Google Play subscription, that's managed separately through the store.
Is Animalia available yet?
It's in active development and coming to iOS and Android.
Availability
Animalia is coming to iOS and Android.
Animalia is currently in active development. There's nothing to download just yet,
but this is where you'll find it the moment it's live.
🍏
App Store
Coming soon
▶️
Google Play
Coming soon
Store links will appear here as soon as Animalia is released.
Privacy Policy
Last updated: 11 September 2026
This draft is based on Animalia's current code and feature set. It should be checked against the
final production build, final advertising configuration and final store disclosures before release.
Before publishing, replace: [DEVELOPER LEGAL NAME], [PRIVACY CONTACT EMAIL], [WEBSITE URL], and
[COUNTRY / BUSINESS ADDRESS IF REQUIRED].
1. Who we are
Animalia is a wildlife field-journal and social discovery app operated by [DEVELOPER LEGAL NAME] ("Animalia", "we", "us" or "our").
Contact: [PRIVACY CONTACT EMAIL] [WEBSITE URL]
2. What Animalia does
Animalia lets you record wildlife sightings, maintain a personal field journal, unlock Encyclopedia entries and trophies, optionally back up your data to the cloud, and, if you choose, use social features through My Herd.
Parts of Animalia can be used as a guest. Creating an account enables features such as cloud synchronisation, cloud photo backup, My Herd and account-based preferences.
3. Information we process
Account information
Email address
Account identifier
Authentication information handled through our authentication provider
Display name, if provided
Profile information
Display name
Herd ID
Home country
Favourite animal
Avatar choice
Profile photograph
Summary statistics such as animals recorded and trophies unlocked
Wildlife journal information
Animal and subtype
Sighting date
Country
Sighting context such as wild, zoo, aquarium, sanctuary, farm or other
Notes
Photographs
Unknown or unidentified sighting information
Animalia's current journal does not require precise GPS coordinates to record a sighting. It stores the location information you choose to enter, such as country.
My Herd information
If you use My Herd, we may process:
Friend requests and Herd relationships
Profile information visible to friends
Wildlife sightings, unknown sightings, trophies or milestones that you deliberately choose to share
Reactions
Comments
Reports you submit about posts or comments
Notification information related to Herd activity
Content-filtering and moderation signals used to prevent severe abuse, hateful content, threats, spam and other prohibited material
Animalia is designed so that private journal notes, account information and exact location data are not automatically shared to My Herd. Sharing controls are optional.
My Herd may use automated blocked-term filters and reports from users to help moderate content. Reported content may be reviewed and removed, and accounts may be restricted where necessary to enforce the Terms of Use and protect users.
Photos
You may choose photographs from your device for sightings or your profile. Some photographs may remain only on your device. Signed-in users may also use cloud photo backup, subject to the limits of their plan.
Newsletter and image-use choices
If you opt in to the Animalia newsletter, we may store your account email address, whether you are subscribed, and when consent was provided or withdrawn.
If Animalia separately asks for permission to use a photograph or other user submission outside your private journal, that permission is recorded separately. Image-use permission is optional and is not implied by newsletter consent.
Subscription and purchase information
Animalia Plus subscriptions are processed through the relevant app store and RevenueCat. We may receive information needed to determine whether Animalia Plus is active. We do not receive or store your full payment-card details.
Advertising and device information
Free users may be shown advertising. Advertising SDKs may process device, advertising, app-interaction or diagnostic information as permitted by your device settings, applicable consent choices and the final production advertising configuration.
The final published version of this policy must match the exact advertising and consent configuration used at release.
Local device data
Animalia stores some information locally on your device, including guest data, cached account data, settings, consent choices and offline journal information.
4. How we use information
We use information to:
Provide Animalia and its core features
Authenticate accounts
Save and synchronise your wildlife journal
Back up photographs when requested
Provide My Herd
Calculate Encyclopedia progress, trophies, streaks and statistics
Provide and restore Animalia Plus entitlements
Deliver advertising to eligible free users
Send newsletters where you have opted in
Remember settings and preferences
Keep Animalia secure and investigate reports
Diagnose technical problems and maintain the service
Comply with legal obligations
Where UK data-protection law applies, our lawful basis depends on the activity and may include performing our contract with you, our legitimate interests in operating and securing Animalia, compliance with legal obligations, and consent where required.
Conservation and research use of sighting data
Animalia will never sell your personal information. We may use de-identified or aggregated wildlife sighting information for conservation, research and public-interest purposes, for example to understand broad patterns in which species are being recorded in particular countries.
For this purpose, we do not intend to share your email address, authentication details, private notes, private photographs, Herd ID, profile photograph or other direct account identifiers. Animalia's current journal records country-level location rather than precise GPS coordinates.
If a future conservation project would require identifiable information, precise location information, private photographs or another use outside this description, we would update this policy and obtain any consent required before doing so.
5. Service providers and sharing
We do not sell your personal information, and we do not rent personal information to data brokers. We use service providers only where needed to operate Animalia or for the purposes described in this policy, including:
Supabase
Used for authentication, database storage, cloud synchronisation, profile information, My Herd data and cloud file storage.
RevenueCat
Used to manage and verify Animalia Plus subscription entitlements.
Apple App Store and Google Play
Used to process purchases and subscriptions on their respective platforms.
Advertising providers
The production version of Animalia may use Google advertising services or related SDKs to show ads to eligible users. The information processed depends on the final production configuration, device settings and consent choices.
Email or communication providers
If you subscribe to Animalia communications, a provider may be used to send those communications.
Information you deliberately share through My Herd is visible to the audience described by the relevant sharing feature.
6. International transfers
Some service providers may process information outside the United Kingdom. Where required, we rely on appropriate safeguards for international transfers.
7. Retention
We keep personal information only for as long as reasonably necessary for the purposes described in this policy, including providing the service, meeting legal obligations, resolving disputes and enforcing agreements.
Account and cloud-synchronised data is generally retained while your account remains active unless you delete particular content earlier.
Locally stored guest data remains on your device until you remove it, clear app data or uninstall Animalia, subject to your device's behaviour.
Newsletter consent records may be retained for an appropriate period to demonstrate when consent was given or withdrawn.
Reports, security records or transaction-related records may be retained where reasonably necessary for legal, fraud-prevention, safety, accounting or dispute-resolution purposes.
8. Account and data deletion
Animalia will provide an accessible account-deletion process for signed-in users.
Deleting an Animalia account is intended to remove the account and associated cloud data, subject to limited information we may be required or permitted to retain for legal, security, fraud-prevention or dispute-resolution reasons.
Deleting an Animalia account does not automatically cancel an App Store or Google Play subscription. Subscriptions must be managed through the store through which they were purchased.
You may also be able to remove individual sightings, cloud-backed photographs, Herd posts and comments without deleting your entire account.
Final release check: confirm the production deletion flow removes all associated user data required by applicable law and app-store policy.
9. Your rights
Depending on where you live, you may have rights over your personal information. Under UK data-protection law, these may include rights to:
Access your personal information
Correct inaccurate information
Request deletion
Restrict or object to certain processing
Receive certain information in a portable format
Withdraw consent where processing is based on consent
Complain to a data-protection authority
To exercise a right, contact [PRIVACY CONTACT EMAIL]. UK users may also complain to the Information Commissioner's Office.
10. Security
We use technical and organisational measures intended to protect information, including authenticated access, access controls and encrypted network connections provided through our platform and service providers.
No online service can guarantee absolute security.
11. Children
Animalia is not intended to knowingly collect personal information from children below the minimum age permitted for an independent account under applicable law or store requirements.
Before release, Animalia's intended age rating and account eligibility should be aligned with the final App Store and Google Play declarations.
12. Permissions
Animalia may request access to device features only when needed for a user-facing feature, such as selecting or saving wildlife photographs.
Permission requests and store disclosures should match the permissions used by the final production build.
13. Website preferences
The Animalia website may store a simple local preference on your device to remember whether you selected light or dark mode. The current website does not use that preference to identify you.
14. Third-party links
Animalia may link to third-party websites, stores or services. Their privacy practices are governed by their own policies.
15. Changes to this policy
We may update this Privacy Policy when Animalia changes or when legal requirements change. We will update the date at the top and provide additional notice where appropriate.
16. Contact
[DEVELOPER LEGAL NAME] [PRIVACY CONTACT EMAIL] [WEBSITE URL] [COUNTRY / BUSINESS ADDRESS IF REQUIRED]
Terms of Use
Last updated: 11 September 2026
This is a practical first draft for Animalia and should be checked against the final production
build and, if desired, by a qualified legal adviser before release. Before publishing, replace:
[DEVELOPER LEGAL NAME], [SUPPORT EMAIL], [WEBSITE URL], and [GOVERNING JURISDICTION].
1. About these Terms
These Terms of Use ("Terms") govern your use of Animalia, operated by [DEVELOPER LEGAL NAME] ("Animalia", "we", "us" or "our").
By using Animalia, you agree to these Terms. If you do not agree, do not use the service.
2. Animalia
Animalia is a wildlife field-journal and discovery app. Features may include wildlife sighting logs, photographs, personal notes, an Encyclopedia, trophies, statistics, cloud backup, Animalia Plus and social features through My Herd.
Animalia is designed for personal wildlife recording and entertainment. It is not a professional wildlife-identification, veterinary, medical, conservation-enforcement or emergency service.
3. Accounts and guest use
Some Animalia features may be used without an account.
An account may be required for cloud synchronisation, cloud photo backup, Animalia Plus account features, My Herd and other connected services.
You are responsible for:
Providing accurate account information
Keeping your login credentials secure
Activity carried out through your account
Notifying us if you believe your account has been compromised
You must not impersonate another person or use a Herd ID or profile in a misleading, abusive or unlawful way.
4. Your wildlife records
You remain responsible for the information, notes and photographs you add to Animalia.
Animalia may allow you to enter custom animals, dates, places and descriptions. We do not guarantee that user-entered information is scientifically accurate.
Encyclopedia information and animal classifications are provided for general-interest and educational purposes. Animalia may use broad, user-friendly animal groupings rather than strict taxonomic ranks.
5. My Herd and user content
My Herd lets users voluntarily share selected Animalia content with other users.
You retain ownership of content you create and submit.
By choosing to share content through My Herd, you grant us a non-exclusive, worldwide, royalty-free licence to host, store, reproduce, format and display that content only as reasonably necessary to operate, secure and improve the relevant Animalia sharing features.
You should only upload or share content that you have the right to use.
You must not use Animalia to post or share content that:
Contains racist slurs, racist abuse, hate speech or other severe discriminatory language
Is unlawful
Infringes another person's intellectual-property or privacy rights
Contains harassment, threats or hateful abuse
Is sexually exploitative or otherwise prohibited by law
Promotes serious violence or criminal activity
Is spam, fraudulent or deliberately deceptive
Exposes another person's sensitive personal information without permission
Is intended to compromise, disrupt or misuse Animalia
My Herd is moderated. Animalia may use automated blocked-term filters, user reports and review of reported content to prevent or respond to racist abuse, hate speech, threats, harassment, spam and other prohibited material. Automated filters may prevent certain words or phrases from being posted.
Moderation cannot guarantee that every prohibited post or comment will be detected immediately. Users should use the in-app block and report tools when they encounter content that breaches these Terms.
We may remove content or restrict access where reasonably necessary to enforce these Terms, protect users, comply with law or maintain the service.
6. Photographs and optional image-use permission
Uploading a photograph to your journal or cloud backup does not by itself give Animalia permission to use that photograph for marketing, promotional or editorial purposes outside providing the app features you requested.
If Animalia separately asks for permission to use your image for another purpose, that permission must be explicitly given and can be managed according to the wording presented when consent is requested.
You are responsible for ensuring photographs you upload do not unlawfully infringe another person's rights.
7. Animal welfare and safety
Animalia is intended to encourage responsible wildlife appreciation.
Do not endanger, chase, harass, capture, feed, disturb or injure wildlife in order to make a record, take a photograph, unlock a trophy or complete any Animalia feature.
Do not trespass, enter unsafe areas or ignore local wildlife rules or conservation restrictions.
Your safety and the welfare of wildlife take priority over recording a sighting.
8. Animalia Plus
Animalia may offer paid subscription features under "Animalia Plus".
Current pricing, billing period, trial availability and included features will be shown before purchase.
Subscriptions are processed through the relevant app store. Unless the store states otherwise:
Subscriptions may automatically renew
Payment is charged through your store account
Cancellation and subscription management are handled through the store
Deleting your Animalia account or uninstalling the app does not itself cancel an active store subscription
Any refund rights are subject to applicable law and the policies of the store through which the purchase was made.
We may change Animalia Plus features or pricing for future billing periods where permitted by law and store rules.
9. Conservation commitment
Animalia is being built to give back to wildlife. We plan to support WWF-UK through a proportion of Animalia Plus membership sales.
The exact percentage, calculation basis and reporting arrangements will be published once the appropriate fundraising arrangement is in place. Until then, this is a planned conservation commitment and does not mean Animalia is endorsed by or formally partnered with WWF-UK.
10. Advertising
Free versions of Animalia may display advertising.
Animalia Plus may suppress advertising where this is included as a current Plus benefit.
Advertising availability, frequency and format may change, subject to applicable law, platform requirements and the description of paid benefits presented at purchase.
11. Newsletter and communications
Animalia may offer optional newsletters or product communications.
Marketing emails are sent only where the required consent has been provided. You can unsubscribe or withdraw marketing consent using the available controls.
Service messages needed for account security, purchase administration or essential service operation are not marketing communications.
12. Intellectual property
Animalia's software, design, branding, graphics, original text, trademarks and other original materials are owned by or licensed to [DEVELOPER LEGAL NAME], except for user content and third-party material identified separately.
Animalia's Encyclopedia may contain photographs made available under commercial stock licences, public-domain terms or Creative Commons licences.
Third-party image credits and applicable Creative Commons notices are provided through Animalia's Image Credits & Licences section.
13. Third-party services
Animalia depends on third-party services such as hosting, authentication, subscription platforms, app stores and advertising providers.
Their availability and terms may affect parts of Animalia.
14. Availability and changes
We aim to keep Animalia available and reliable, but we do not guarantee uninterrupted or error-free access.
We may update, improve, add, remove or discontinue features where reasonably necessary.
Where a change materially affects a paid subscription, we will comply with applicable consumer law and store requirements.
15. Backups
Cloud backup is intended to reduce the risk of losing your Animalia records, but no storage system is infallible.
You are responsible for retaining any original photographs or information that are particularly important to you.
16. Prohibited use
You must not:
Attempt to gain unauthorised access to Animalia or another user's account
Reverse engineer, interfere with or deliberately overload the service except where such restriction is prohibited by law
Scrape or systematically extract other users' data
Use automated systems to abuse social, advertising, subscription or trophy features
Bypass access controls or paid feature restrictions
Introduce malware or harmful code
Use Animalia in violation of applicable law
17. Suspension and termination
We may restrict or suspend access where reasonably necessary because of serious or repeated breaches of these Terms, security risks, fraud, abuse, legal requirements or risks to other users.
You may stop using Animalia at any time and may delete your account using the available account-deletion process.
18. Disclaimers
Animalia's animal information, facts, identification categories, maps and records are provided for general-interest purposes.
We do not guarantee that:
An animal identification is correct
Wildlife information is complete or suitable for professional use
A recorded location is safe or accessible
A third-party venue contains a particular animal
Cloud or network features will always be available
Nothing in these Terms excludes rights or remedies that cannot lawfully be excluded.
19. Liability
To the fullest extent permitted by applicable law, we are not responsible for indirect or consequential losses arising from use of Animalia that were not reasonably foreseeable.
We do not exclude or limit liability where doing so would be unlawful, including liability for fraud or fraudulent misrepresentation, or liability that cannot be excluded under applicable consumer law.
We may update these Terms when Animalia changes or when legal requirements change.
Where appropriate, we will provide notice of material changes.
22. Governing law
These Terms are governed by the laws of [GOVERNING JURISDICTION], without depriving consumers of mandatory protections available under the laws that apply to them.
This support page covers the essentials while Animalia is in development. It should be reviewed
and expanded alongside the final release process before launch. Before publishing, replace:
[SUPPORT EMAIL] and [PRIVACY CONTACT EMAIL].
General support
For general questions about using Animalia, or if something isn't working as expected, contact us at [SUPPORT EMAIL].
Account issues
If you're having trouble signing in, creating an account, or syncing your journal across devices, contact [SUPPORT EMAIL] with a description of the issue and the device or platform you're using.
Account deletion
Animalia provides an account-deletion process for signed-in users. Deleting your account removes your account and associated cloud data, subject to any information we may be required or permitted to retain for legal, security, fraud-prevention or dispute-resolution reasons.
Deleting your Animalia account does not automatically cancel an active Apple App Store or Google Play
subscription. Subscriptions must be cancelled separately through the store you subscribed with.
If you need help with the account-deletion process itself, contact [SUPPORT EMAIL].
Animalia Plus / subscription help
Animalia Plus subscriptions are billed and managed through the Apple App Store or Google Play, depending on where you subscribed. This includes renewals, cancellations and most refund requests, which are handled by the relevant store rather than by Animalia directly.
For questions about what's included in Animalia Plus, or issues with a Plus feature not appearing after purchase, contact [SUPPORT EMAIL].
Privacy / data enquiries
For questions about how Animalia handles your personal information, or to exercise a right described in the Privacy Policy, contact [PRIVACY CONTACT EMAIL].
Reporting problems with My Herd
My Herd is moderated. Racist slurs, hate speech, threats, harassment, spam and other prohibited content are not allowed. Animalia may use automated blocked-term filters and user reports to help enforce these rules.
If you encounter abusive behaviour or content that should not be on My Herd, use the in-app block and report tools. Reported content may be reviewed and removed, and accounts may be restricted where appropriate.
If a problem needs further attention after using those tools, contact [SUPPORT EMAIL] with details of what you reported.
